Los Angeles CA – April 4, 2022 – In the run up to NAB 2022, View TV Group have announced that their playout centre is operational, and the first 200 seats have been sold to a global video social networking service and television content producers, content and channel owners.
“Having control of content management and providing easy to use but powerful scheduling capability gives View TV Group a final piece in its end-to-end broadcast-grade solution” said Jamie Branson, CEO. “We wanted to provide content producers, content and channel owners a step-up in technology to open up their inventory to brands and advertisers who may not see FAST channels as a ‘home’ for their ad dollars” he added.
The playout facility is available to any customer and their content or channel will then be available on the View TV Group Connected Television (CTV) platform, Kapang broadcasting in the UK and US.
The channel feed will then be available for the customer to place it on any other platform free of any fixed charge / connector fee and using View TV Group’s broadcast content delivery networks (CDN).